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How do sports news shows disguise sexism against women's sports?

Trending story found on phys.org
How do sports news shows disguise sexism against women's sports?
Sports news shows cover women's sports in a dull, lackluster manner, making women's sports seem less exciting and entertaining than men's, according to the latest research in a study spanning 25 years. Based on its latest iteration in 2014, the study finds that sexist coverage of women's sports is often subtle, and therefore difficult to challenge. The study is out today in Gender & Society.
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